If you're ready to build a powerful acquisition machine for your business, book a call today.
No, you can't make direct response marketing work for your brand anymore. You can't get any old ad live & watch the dollars roll in.
You can't make it work for your brand... unless. Unless you marry a well-thought out strategy, with well-executed creative ideas & a deep knowledge of the platforms you use to push winning direct response ads.
And the kicker? You've got to be consistent (daily).
But it's not all doom and gloom. Because it can be done. You can achieve the results you need for your business to grow profitably... And I can help get your business there.
StrategyNorth started from a question. Is there a better way to partner with businesses that want to scale their brands using Paid Social or Paid Search? The answer is yes, but let me explain.
With 8 years of marketing experience, and a touch of common sense — it's hard to produce quality work when you've got too many clients. Â
Too often, agencies & freelancers overcommit, spreading themselves thin and struggling to give every client the attention they need to achieve profitable customer acquisition.
Because of that reason alone — I don't overcommit. I manage performance marketing for a small number of clients.
In short — StrategyNorth is the combination of 1x performance marketing freelancer + 1x full stack creative team, ready to help you scale your business.
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I look forward to chatting!
Conor
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Paid Social
The most important element to profitably run ads on Paid Social is creative. Your direct response ads—whether video or static + copy—do the heavy lifting. I've built my approach around this core truth.
Sure, you can tinker with audience testing or try out some 'magic account structure' tricks that other operators swear by. But those are short-term fixes.
Creative & copy is where the magic happens, but it doesn't stop there. I rigorously test, analyse, and iterate, ensuring your ads don't just work—they keep getting better.
Paid Search
Paid Social is like a speedboat — fast and agile. Paid Search, on the other hand, is more like a cruise ship. It might take a bit longer to get going, but once it's on course, it can carry your brand to serious success.
With Google Ads, I focus on capturing demand and scaling your business in a way that lasts. I start by digging into your competitors. Then, it's time to roll up sleeves for some serious planning—nailing down the right keywords, crafting spot-on ad copy, and making sure everything is set for launch.
But I won't just hit 'go' and walk away. We’re in there every day, tweaking and optimising to keep things running smoothly. Â